Primary Point’s management team has extensive experience within the insurance industry enabling the successful execution of many complex projects within the life, health, and P&C sectors.  Projects include:

  • Interviews with US healthcare payer organizations (healthcare insurance providers) into IT responsiveness and transformation strategies.  Research focus on resource allocation trends, priorities, and future planning that organizations are using to adapt to the changing IT and business landscape.  Points of contact were CIO or Head of IT Finance.
  • Proof of Market Product Feasibility Study – US Insurance Industry. Primary Point conducted interviews with senior management personnel at mid-tier US life insurers to assess the market timeliness of a proposed client product. Representative titles included VP Finance, VP Controller, CFO, Chief Accounting Officer, and other knowledgeable contacts.
  • Research into adoption rates for high performance computing solutions designed to enhance existing actuarial modeling applications and financial pricing, risk modeling, scenario or portfolio analysis.
  • Research into technologies and related issues to improve insurance core processes including policy administration, claims, and underwriting.

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Primary Point (PPI) is a full service B2B market research and sales intelligence provider that will help you select the best research methodology and data collection technique to match your research needs and budget.